How To... Initial ideas

After identifying the audience i had to think of what young typical students respond to, what they see, read, watch etc! One thing that i thought of was general main stream media! obviously a very broad and vast term, but things that are visible on a daily basis, the ads on side of buses, phone box ads, popular tv, magazines. 

So i need to get thinking of something that would be well suited for mainstream media that the everyday person would stop and look at. Something to catch the eye like. 

Couple of initial ideas, 

- own version of mastercard ads, 'priceless, for everything else theres mastercard'

Having like a list of, 8 pack of beer £6, vodka £9, Class a drugs £5, taxi/kebab/ etccc being a proper guest at a party, priceless! 

- Facebook group 

Creating a facebook group, giving rules on how to act/drink do etc! Fits in with the ridiculous new age facebook addicted populas! 

- T shirts

Think of a slogan, or short catchphrase that sums up what to do at a party, to wear generally, at a party informing the wearer and other party guests what to do! 

i went off to briefly play with some of these ideas, see if anything clicks!