Communication=virus, Promote and Advertise

So we have our 'product' essentially, what we will actually produce for it however will be the advertising and promotion for this product/deal!

Me and Mille had a lil chat about the possibilities of where we could take this, taking into account whats already out there, what do mobile phone company's use?

Well, 

.Billboards

.TV ads

.Radio ads

.Cinema

.Bus Stops/Buses themselves

.Magazines

.Newspapers

.Internet ads

Theres a wide range of media we 

can design towards, but together we decided to choose three different formats and work from there, seeing how the designs went etc

So we chose, 

.Side of bus/Bus stops

.PhoneBox

.Radio Ad

It was also at this point where myself and Mille, since researching into various phone companies and in-particular Orange, we took notice of how most of their ad campaigns are based around a warming, light hearted message, like so...

'Good things should never end'

pretty cheesy, but you get the jist. So we also knew from this that whatever format our campaign would be made for it would revolve around a single phrase of equal jollyness to this example! 

Anyway, bit of research...

These just examples of what kind of thing is kicking about, out there! and what can be achieved! Taking the bus into consideration, this example showing we can just have a whole bus as an advert! kerazay, but i just like the phone box idea, just like the format and shape of it, the separation, jazzy.